Yesterday, I’d had it with hearing content moguls talk about how all the value is in content and how they plan to use “user-generated content.” That means means they’re using users. That’s us.
So I got to the mic and said what many have said on blogs: that the phrase “user-generated content” makes our spines twist. We call it sharing. We call it conversation. They call it content. And they call us users.
It’s made of people.
User generated content. A tough one because I work somewhere where I hear and can read this phrase from colleagues and exectives every single day. But he’s right and its good to hear someone re-iterate that actually its about sharing and we’re all choosy about who we we’ll share our stuff with. Mind you as he was having a go at Yahoo! that examples a bit flaky. But I’m with you Jarvis!